Funeral plan comparison chart

Compare plans

Here’s our latest chart comparing funeral plans

Last updated October 2024:

FEATURE
Pure Cremation
Co-op Funeralcare
Dignity Funerals
Independent (local) funeral director

FSCS Protection?

Direct cremation available?

All-inclusive price?

Have chilled mortuary

Have own crematorium?

10-year instalment option?

Is the Trust reinsured?

Anything else?

Has the most 5-star customer reviews

Rating of 1.6 out of 5 on Reviews.io

Direct cremation is ‘wood veneer’ coffin

?

Aren’t regulated by the FCA, so their plan will come from another company

Why these features matter

Here’s why we think these seven features are important when comparing different funeral plans:

FCA-registered?

You must check that the company is authorised and regulated by the FCA, so that it comes with FSCS protection. You can check on the FCA register to see if a company is authorised by them to sell funeral plans.

Direct cremation available?

Direct cremations are becoming more and more popular. Firstly, because they’re more affordable – as much as £2,000 less than a traditional plan.
 
And second, it means family can have a more personal service whenever suits them. Imagine there’s a relative who lives in Australia who’d like to come to the service. With a traditional funeral, that might not be possible, as the service will be only a week or two after the person dies. But with a direct cremation, there’s no service as part of the cremation, so you can organise a service any time you like, whenever is convenient for everyone to attend.

All-inclusive price?

Funerals are a stressful time for family and loved ones, and discovering that there are extra costs to pay they didn’t know about can only add to that. We think it’s important that when you buy a funeral plan everything that’s needed to deliver the funeral you’ve chosen is included in the cost.

Have their own chilled mortuary?

Incredibly, this still isn’t a legal requirement, but it’s good to know that the company providing your funeral has the professional standards use chilled, climate-controlled mortuaries.

Own their own crematorium?

If you are buying a plan from a company, you might prefer to know that the same company will conduct the cremation, rather than ‘outsourcing’ it to someone else. If you think about it, a traditional funeral from a funeral director would include a hearse – but that’s because they were taking someone from their funeral parlour to the crematorium, because the funeral directors didn’t have their own crematorium.

10-year instalment option?

While paying for a funeral plan in a single payment is usually the most cost-effective, not everyone has the available funds to be able to do that. So, we’re interested in how affordable a company can make their plan, by allowing customers to buy over 10 years or more, so they don’t have to resort to an over 50s plan, which doesn’t actually provide a funeral.
 
And don’t forget, after two years you’re covered no matter what, so if you die after that but before you’ve made all the instalment payments, the company is still obliged to provide the funeral.

Do they reinsure the trust?

This is not very common, but provides the highest level of safety. Pure Cremation, for instance, reinsures their trust (where your plan money is kept) with Munich Re, the world’s largest reinsurer, so you can be confident your money really is safe. 

Three more things to consider

There are three more things to think about when choosing your funeral plan:

  1. Think about what you want for your own funeral. It’s important to choose a plan that is going to give you the things that matter to you and (just as important) isn’t going to charge you for features and services you aren’t interested in.
  2. Also consider which provider will give you peace of mind. You may be happy to use a smaller, more local company. Or you may prefer a nationally-recognised brand, like Co-op Funeralcare or Pure Cremation.
  3. Finally, have a look at the company’s reviews. Sites such as TrustPilot, Feefo and Reviews.io are good places to look to see what the company’s customers are saying about them.
At a traditional cremation service, when the coffin goes behind the curtain (during the ‘committal’), people often think the cremation happens immediately afterwards. But that is usually not the case, it may happen several days later.
Im so pleased everything is sorted so my kids don't have the worry and upset planning my funeral when the time comes.

In conclusion – which plan should you choose?

When we look at the different funeral plans available, they all have different things to offer, and you have to decide what matters most to you.
 
In our chart, Pure Cremation is the only company to tick every box – which is perhaps why they are the most popular funeral plan provider in Britain. More people buy their funeral plan from Pure Cremation than anyone else. You can get a quote for a plan from Pure Cremation here:

There are more and more choices as to what to be done with someone’s ashes. They can be launched into space, made into jewellery, used in a firework display or even used in ink for a personal tattoo.

How much does a funeral plan cost?

The price can vary considerably, especially the difference between a traditional and a direct cremation plan. According to Legal & General, in 2023 the average cost of a funeral was £4,450. Funeral plans can be less than half that, and some companies offer instalment plans which mean you can pay in affordable monthly premiums over one or more years.
 
A funeral plan guarantees to provide the funeral you’ve chosen, comes with Financial Services Compensation Scheme protection, and means you’re buying your funeral at today’s prices. And that could save you money as funeral inflation continues to push the cost up ever higher.